mobile slaughter unit – Organization for Competitive Markets https://competitivemarkets.com Mon, 16 Jun 2014 14:17:13 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.3 https://i0.wp.com/competitivemarkets.com/wp-content/uploads/2017/06/cropped-logo-square.jpg?fit=32%2C32&ssl=1 mobile slaughter unit – Organization for Competitive Markets https://competitivemarkets.com 32 32 41386461 Chipotle: Selling Idealism – Delivering the opposite https://competitivemarkets.com/chipotle-selling-idealism-delivering-the-opposite/ Mon, 16 Jun 2014 14:16:46 +0000 http://www.competitivemarkets.com/?p=2569

The May 13th article, Soaring Earnings of Chipotle’s 2 Bosses Raise Investor Unease, inspired the following story of my experience with Chipotle: Years ago, when I first saw the Chipotle big burrito, “Food with integrity” bill board, I thought what a great marketing campaign. But was it true? I was part of an effort at Colorado College to replace Sodexo with Bon Appetit. Sara, a young student activist was leading the charge. We were successful. Bon Appetite is Read More ...]]> 2569